At a trade evening hosted in Guwahati, De Beers unveiled its first detailed blueprint for retailers interested in entering the...
The brand aims to give people a reason to remember the brand and relate to it, beyond just a purchase...
The platform made space for informal interaction, where hierarchies dissolved and conversations extended beyond the showroom floor Jabalpur: Kothari Jewellers...
Held at the brand’s Panvel showroom, the event had around 30 participants, who took part in a ramp walk and...
The initiative highlights how genuine solutions to customer concerns can build high engagement and reinforce confidence in a brand Jamshedpur:...
The brand demonstrated how culturally relevant, family-focused activations can function as scalable acquisition funnels, increasing engagement time and strengthening brand...
By reframing bridal pieces as jewellery that can be worn for any occasion, the brand is creating new entry points...
It’s no secret that women love gold. What women love equally, are gifts and prizes. The two beautifully merge at...
The campaign targets wedding day and bridal special occasions at one shot.
It brought to the fore the bond shared between women in different relationships. Two sisters, two friends, mother-in-law and daughter-in-law...
The industry has hit the season it looks forward to every year—the festive and wedding ones. However, a few months’...
The online event by DP Jewellers received close to 28000 entries from ladies across India as well as Indians living...
During the contest which ran from 3-14 November, the customers buying groceries from the supermarket got an assured gold and...
While India is in a lower tariff band than some countries, the absence of exemptions and caps creates a differential treatment, affecting margins, sourcing decisions and...
Actor Ananya Panday appeared as the showstopper, wearing a diamond composition featuring nearly 100 carats of natural diamonds Mumbai: Nemichand Bamalwa & Sons partnered with designer Gaurav Gupta as jewellery partner for the presentation of Light Song at the Jio World Convention Centre, Mumbai....
With its new Ludhiana flagship, SS Jewellers moves a 1940 family legacy into luxury bridal retail creating an atmosphere of richness and ceremony that shifts the...
The appointment of Sahher Bambba signals the brand’s targeted shift towards younger, first-time jewellery buyers New Delhi: Following its recent rebranding, jewellery retailer Right Gold has...
The campaign aims to expand purchase frequency and build stronger emotional connections with aspirational consumers Thrissur: Kalyan Jewellers has rolled out a new campaign featuring brand...
From high jewellery on international red carpets to heritage-inspired creations at launches and cultural events, leading jewellery houses continue to leverage influential personalities to strengthen consumer...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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